The most important recruiting tool for CFO candidates is LinkedIn, executive search pros specializing in finance leaders said in an Airbase webcast.
Executive recruiters maintain databases of controllers, heads of accounting and FP&A, vice presidents of finance, and CFOs. But they go to LinkedIn when a client is looking for a finance leader and they don’t have a well-targeted pool of candidates to tap.
“Invest time in your LinkedIn profile,” said Rhoda Longhenry, global head of the financial officers practice at True Search. “It’s not a resume; its a marketing tool.”
Longhenry, a 20-year veteran of the field, said she can tell within a few seconds if the person is a potential fit for the company she’s partnering with on a search.
“I don’t need to read it closely,” she said. “I want to know the story that profile tells me.”
She looks at the quality of the companies the person has worked for, their career progression, and, if they’ve moved around a lot, whether the reasons for the moves are clear.
Source: CFO Dive